Media Mix google multi channel funnels

Published on August 25th, 2011 | by Paul Morris

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Google Multi Channel Funnels for all

    By Paul Morris
    Google multi channel funnels is now out of beta and available for all – Wa hooooo!

    Google multi channel funnels moves tracking for the masses on from a last click methodology. It recognises multiple touch points across multiple channels and allows you to understand how different channels work together to create sales and conversions.

    (Paul Morris note: For more detail on what this means check out my original post on Google Multi Channel Funnels)


    About the Author

    Digital Media Lead with 13+ years digital marketing experience (Paul Morris visual profile) Interests include: my family/ friends, new technology, Martial Arts, cycling, sport in general, God & loving life.



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